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Content and Copy

Six Quick Questions to Finetune Your Facebook Page

It should be pretty obvious by now that having a presence on the major social networks is a must for any freelancer or entrepreneur and although there may be some … Continue reading

July 16, 2014 · Leave a comment

Writer’s Block? Try These 3 Content Discovery Tools

Writer’s block is a fact of life for those of us who rely on our own initiative and inspiration to produce new, relevant and (we hope) engaging content on a … Continue reading

July 11, 2014 · Leave a comment

Top 3 Twitter Tips for Writers

By now you’ve probably realized that the social media posts aren’t going to stop coming so this will be the last time I apologize for it (maybe). With so many … Continue reading

July 10, 2014 · Leave a comment

3 Features of a Highly Effective Headline

When it comes to written content no single element that plays a more important role in turning prospects into subscribers or customers than the headline.  As a result of the … Continue reading

July 9, 2014 · 1 Comment

How to Make Pinterest Work for You

Oh no, not ANOTHER social media post. Sorry to say it folks but Pinterest is another social media site that you really can’t afford to ignore. And why is that? … Continue reading

July 6, 2014 · Leave a comment

Why Your Business Needs to Use Instagram

In one of our recent posts we discussed the power of images and photos to transform content and help it stand out from the seemingly endless deluge of articles and blogs … Continue reading

July 3, 2014 · Leave a comment

What’s the One Thing You Need to Remove from Your Blog Right Now?

Today’s blogging platforms offer a plethora of widgets, buttons, menus and other bells and whistles that seek to offer your users a richer, more engaging experience. But, and I hate … Continue reading

July 2, 2014 · 8 Comments

Google+ A Ghost Town?

If you’re in the business of sharing your content via the various social media networks you’ll no doubt be familiar with the vast differences in effectiveness and ease-of-use between Facebook … Continue reading

June 30, 2014 · Leave a comment

Think Email Marketing Is Dead? Think Again.

For some time now, those of us who care to listen have been repeatedly told the story about the demise of email marketing. Each year, they say, email becomes less … Continue reading

June 27, 2014 · Leave a comment

Three Questions Every Blogger Needs to Ask

Many of us begin blogging with a vague idea that we have something of value to share and just start blogging hoping that all of the pieces of the blogging … Continue reading

June 23, 2014 · Leave a comment

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