By now you’ve probably realized that the social media posts aren’t going to stop coming so this will be the last time I apologize for it (maybe). With so many different networks and platforms it’s easy to get completely overwhelmed and many of us have just decided to stick our heads in the sand like the proverbial ostrich and pretend Twitter, Pinterest, Facebook, Instagram, et nauseam aren’t happening at all. But, pretend as we may, the fact is that social media is the best and most inexpensive way for you as a writer or freelancer to connect with readers. Not sure where to begin? The following three tips for using Twitter may not be the complete solution to your dilemma but they will certainly get you on your way.
1. Make a Plan. Don’t just sign up for an account and start randomly tweeting about anything. Decide exactly how you want to use Twitter. Are you looking for story ideas? Do you want to promote yourself as the go-to authority on a given subject? Do you intend to use it primarily as a platform to promote your blog or book? Answering these questions at the outset will make your time on Twitter much more effective and deliver much better results than simply tweeting blindly.
2. Follow the Right People. Once you know what you’re using Twitter for follow people in your niche. If you’re an automotive reviewer, you’ll want to follow car companies and enthusiasts. Do a Twitter search using the search box and type in cars or #cars and when you see something of interest click on the poster to follow them. A great tool to help you find people with similar interests is WeFollow.com. Signing up is easy and it integrates with Facebook, LinkedIn and Instagram as well.
3. Say “Hello!” Don’t be a weirdo. If someone follows you, follow them back and say hello by sending a DM (direct message).
Twitter can be a little hard to understand at first but you can find under the gear icon as in the screen capture. Social media is social so act like a human and you will be pleasantly surprised when other humans start sharing and commenting on your tweets.